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Our CEO at World Circular Economy Forum

May 21, 2025

“12 to 14 hrs of Circular Economy conversations was not overwhelming but truly enriching, optimistic and reinforcing.The voices across the global north and south reiterated the importance of collaborations and commitment towards CE, resource efficiency and social cohesion.

The venue was the auditorium at Ibirapuera Parque, midst of Sao Paulo, comprising of 158 acres of lush greenery,slopes, joggers and expresso coffees nothing less than namma Cubbon park almost spanning 300 acres and made feel at home.

The event started with a traditional classical music with almost 50 violinists playing in synchrony enhanced by local dance moves and directed by a young autistic boy of 7 yrs.

Even better was that the event did not have any goodies distributed to the participants in the name of product promotions. And the icing on the cake was it was almost a zero waste event with all reusable cutlery used and an unavoidable usage of paper cups for coffee and juices that were available all through the day for hydration. The event clearly reminded all to bring their own water bottles with water dispensers kept for refill,” says Shobha Raghavan,CEO, SZW.

Moving on the core of the sessions attended at the forum main event :

  • Unlocking a sustainable economy with circular innovations
  • Redefining a circular built environment
  • Circular Gap Report 2025: We can’t recycle our way out of this
  • Tropical solutions for accelerating circularity
  • Connecting global and regional efforts for circular trade systems
  • Financing the shift to circular value chains
  • Empowering informal workers: Pathways for inclusive circularity
  • The circular economy as a tool for global development
    • Key areas to go deep and act more:

      • Is the market having a risk appetite to take up CE projects
      • Do we have clear guidance on circular activities
      • Is the market ready for transparency and consistency
      • Do we have clear kpis to assess circular buisness models
      • Do we have scalable and bankable circular buisness models
      • What is the different lens investors use to assess the circular Business models
      • National CE plans, 80 of them globally . How can we make them competitive
        • Reinforcing narratives wrt adoption of CE at scale:

          • Collaboration , partnerships , networking, data sharing and analysis are key to advance CE
          • CE is not just a solution for an environmental problem but a tool for social equity and justice
          • Democracy ,inclusion and traceability are key to circularity
          • It’s time to redefine success and wellbeing
          • Circular economy solutions need to integrate strategy , process and quality
          • Building narratives around CE finances
          • Tax incentives on recycled , refurbished materials
          • Circular trade can ensure local manufacturing
          • Milestone based financing for circularity for MRFs, recycling hubs, refurbishing
          • Classification and common protocols for definition of waste and recycled materials
          • Circular solutions are currently small and for scale collaboration becomes key
          • Capex required for CE solutions might not have ROI and opex may not have proportionate revenues
          • Industry expectations of a right recipe for CE business models needs to be set right
          • Accurate valuation of resources to give CE it’s relevance
          • There is no circularity without informality
          • Not only recognize the waste picker organisations also integrate them into the supply chain
          • Design EPR to ensure fair wages
          • Investment in informal to formal economy should include social cohesion and environmental value
          • Make secondary materials more attractive compared to primary virgin materials through tax sops
          • CE should be contextualised and regionalized

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